Bearworks at Customer Connect Expo 2025: Real Conversations in a World of AI

On April 16–17, we set up shop at Customer Connect Expo (CCE) Las Vegas. It was Bearworks' first time sponsoring a booth there — and it didn’t disappoint.

Albert, Elle, and Stefan took the lead, representing Bearworks like a Roman triumvirate. Unlike history, though, this crew stayed aligned and kept the momentum going.

Our roots are in outbound sales, but at CCE, we had bigger conversations:
How can technology help teams across sales, support, and customer experience have better conversations — not just faster ones?

It was clear we have as much to learn from contact centers and BPOs as they can learn from us.

What We Noticed on the Floor

• AI is everywhere, but it’s not a silver bullet. Execution still matters.
• First impressions count. Booth design isn’t just about looking good — it shapes who stops, who talks, and what you remember.
• Conversations are what matter most. Some of our best discussions didn’t even involve badge scans — they happened when people stopped by just to talk.
• Bold, clear messaging helped. We kept it simple: AI speed, human touch.

What the Event Confirmed for Us

Bearworks has always been about outbound. But the lines between outbound, inbound, and customer experience are blurring — fast.

• Contact centers are adopting outbound strategies like parallel dialing to speed up response times.
• BDR teams are starting to think more like support teams, using insights from customer interactions to sharpen their approach.
• Collections teams are blending AI automation with human conversations to drive better outcomes.

Innovation doesn’t stay in one lane. It crosses industries — just like how early car manufacturers learned speed and consistency from bread factories.

The same thing is happening now between sales, support, and customer service. Everyone's chasing the same goal: more meaningful conversations at scale.

A Few Good Conversations (and One Good Party)

We teamed up with Justin Massey from Relay Hawk and Art Powell from Trinsic to co-host an afterwork event off the strip. And while what happens in Vegas usually stays there — we can say that most of the night was spent swapping ideas about AI agents, outbound innovation, and where customer conversations are heading.

It’s clear: technology is changing fast, but human connection still wins.

What's Next

We left CCE even more convinced that outbound isn’t just for sales anymore. The skills, tools, and strategies that help sales teams connect faster and better can help support, collections, and CX teams too.

If you’re thinking about how to make your conversations — outbound or inbound — faster, smarter, and more human, we’d love to share what we’re learning.

The future belongs to teams who can move fast and stay personal.

And we’re building for them.

Curious how Bearworks can fit into your team’s playbook? ‍Book a meeting with us — we’d love to connect.

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